Want to manage your budget or daily operations? Even if you are looking to automate your customer support. There’s an app for anything you want to automate with your business. Digital apps have evolved the way business is being done. Not only has it revolved the face of business, but they’re also becoming more prevalent and more powerful, and most importantly, they can help your business run more smoothly.
As a small business owner, the more you can automate tasks, stay organised, and streamline your processes, the more efficient and productive your business will become. Asides from optimising your operations to a certain standard, there are digital tools you can also use to utilise your business content.
Content is the core of any business that has a digital presence. To grow your business effectively online, you would have to embrace content marketing fully. You can achieve tremendous success in your business if you leverage the tools, native apps, and software available online to enhance your business content.
In this age of stiff competition, good content will no longer suffice. Your content has to be above average because your target audience knows better now. They are desperately searching for great content that will solve their problem. With content marketing apps, you can brand your content marketing plan to suit your target audience. In this article, I have highlight ten apps that can help you improve your business content:
10 apps that can help you improve your business content
Buffer
Buffer is a social media tool that allows you to schedule posts directly to Instagram, Facebook, Twitter, Pinterest, and LinkedIn. It makes sharing on social media and building your brand online so much easier.
With this marketing app, you can add content to your social media channels at ideal times. Buffer’s free plan allows you to manage up to three social accounts and schedule up to 10 posts at a time for each. While the payment plans start at $15 per month to manage additional social accounts or schedule more posts.
Trello
Trello is both a project marketing and content mapping system. With this tool, you can track projects easily. The feature really helps you with marketing tasks where you get to checklist finished tasks or add to cards.
If you can create a checklist for your most important content tasks, you can also save time and reduce errors. They’re also helpful for managing employees. You can add members, comments, attachments, checklists, due dates, and labels and stickers to make the cards as descriptive as possible. Whenever you change a card, Trello notifies each member via email and on mobile devices.
Some checklist-friendly tasks might be:
· Writing blog posts
· Scheduling the week’s social media updates
· Sending newsletters for various occasions
Evernote
If you are not a fan of the traditional pen and paper and looking to switch things up with a digital notebook.
Evernote is an ultimate note-taking app which allows you to take notes, collect resources, annotate images or docs, or manage larger projects. You can also use to track ideas you are looking to revise later. You can use it for so much more than jotting down random ideas. With the mobile app, you can snap pictures to add to your docs. Or even read the text in images to make photos searchable!
Snapseed
Looking to tweak up your images for social media up a notch. Then Snapseed is what you’re looking for.
Snapseed is the photoshop of mobile photography that lets you tweak your images and give them a different outlook. The app allows you to transform the photographs taken with your camera into pieces of art—by adding filters, tweaking colours, and performing some more advanced filtering and editing operations.
Google Docs
Google Docs is a word processor tool which is accessible across platforms. Google Docs apps are pretty simple and allow you to perform all the necessary operations while collaborating with others on your team in real-time. And the best part of the google docs is that there is no need to be on your laptop at all time. You can just do the job on your mobile device—immensely useful superpower for any digital professional.
Canva
Canva is a free design tool that is perfect for beginners. If you need help creating posters, flyers, or even business cards for your business or even social media content, this app will allow you to do it yourself with ease. Their templates have different themes, which are convenient depending on your brand. With its convenient drag and drop feature for mobile and desktop, library of free images, and even various templates, you can definitely use this for your everyday marketing collaterals.
Canva is free for 1GB storage for photos. However, if you decide to add unlimited storage space, you will be billed $12 .95 per month.
Grammarly
Grammarly is a great proofreading tool. It’s important that your title is great but also free of errors. That means writing well, avoiding typos, and improving your grammar. You will always need a third eye because sometimes you’re unable to see your writing problems no matter how many times you review it.
Grammarly proofreads your content and also recommends ways to improve it. It will also make stylistic suggestions that can significantly improve the quality of your writing.
Buzzsumo
Buzzsumo is a powerful online tool that allows any user to find out what content is popular by topic or on any website. Having better insights is the best way to improve your business content; with this tool, you can conduct content research, generate ideas and even monitor your content’s performance. Analysing content and finding out what is already working in your area can be priceless and help sharpen your focus and give your business a sense of direction.
Zoomly:
Another crucial component of your content marketing strategy is the production of imagery. Images make blog posts more appealing and increase engagement on social media. But finding quality photography can be hard, especially when you’re on a limited budget.
Zoomly is a cross-platform desktop application that searches all of these sites in one go. They have more than 50,000 images in their search database, and that’s growing all the time. You can even filter those photographs based on dimensions or colour.
Coschedule:
Coschedule is an incredibly powerful content marketing tool that has too many features. When you publish a new blog post, you can post on multiple social networks. In fact, you can schedule a string of updates over time based on the release date of a post. That means if you reschedule a post, all of the updates to social media shift accordingly.
You can also create lists of old blog posts to share regularly to get the maximum value out of the post you have written.
Conclusion
Digital apps have made it possible for small businesses to automate their business, especially on your business content. Not only can you harness your time better, but you can also deploy efforts into other projects that improve your business’s general growth.