Customer experience is becoming more complicated by the day and is gaining more attention today than ever. This is because customers are having bigger expectations these days from the brands that they patronize. For example, they expect brands to provide an exceptional but personalized experience across their different channels. Understanding the latest trends in customer […]
Funnel strategy is simply your customer’s journey from the beginning to the close of sales, and with the right strategy it could lead to the next business deal, or you could be operating in the leagues of big business. Many small businesses are building funnel strategies for accelerated growth that can help you to double […]
Mariam Haruna Detty December was super fun! I went to a couple of places in Lagos. I had the fun of my life! I cannot wait for December 2020 to come. I want to, however, share one odd experience I had. One evening during the festive season, my friend and I were looking for a […]
