Email Marketing is a digital marketing strategy that involves sending emails to customers. The emails could be for advertising new products, increasing brand awareness, getting feedback from customers, increasing sales, etc. It helps both small and large businesses reach and connect to their target audience in a personalized way, as well as increase their sales […]
Would you like to know the benefits of email marketing to your SME in Nigeria? Continue reading this post. A marketer’s dream is to have a unique personalized value proposition for every single potential customer. While marketing is not quite there yet, email marketing does a pretty great job of approximating this dream. First, you […]
Since its invention a little over 48 years ago, email has been used for several purposes including marketing products and services. In our post about email marketing, we told you how you can start using this tool to grow engagements and conversions for your business. The truth about email marketing is that even though it […]
