Popular Searches
BECOME A MEMBER

seun odegbami

Seun Odegbami
by Seun Odegbami
April 19, 2021

Aligning your brand strategy for the SME industry

There are misconceptions about aligning brand strategy for many organizations. Brand strategy is not your minimalistic logo, your colors, or your product. The brand strategies for your business are those things that people can feel and perceive.  Brands today, in the small and medium industry, are over the place and many can’t differentiate themselves from […]

Seun Odegbami
by Seun Odegbami
April 16, 2021

The Goal of Marketing is not Sales

A lot of small and medium organizations face the problem of sales. SMEs need to generate revenue if they don’t want to be part of the many failed business statistics. To generate revenue, businesses have to build strategic marketing ideas that bring in sales. The challenge faced by most small and medium organizations is that […]