admin
by admin
July 7, 2021

Top marketing ideas for SMEs in Africa

For SMEs in Africa to be successful, they must have a proper marketing plan that employs efficient marketing ideas. Marketing helps a business attract prospects and turn them into customers. With this, the business becomes sustainable, viable, and can continue operations. Marketing ideas are also known as marketing strategies. They ensure that the business achieves […]

June 23, 2021

5 ways to boost small business marketing

Marketing is the core of any business whether big or small. It includes creating the product or service concept, identifying who is likely to purchase it, promoting it, and moving it through the appropriate selling channels.  Marketing offers different benefits to businesses; a key factor in the awareness, interest and consideration stages.  For a small […]