Using a professional Gmail account has many advantages, from being an important part of our professional lives to building trust and credibility with both your potential and existing customer. Having an email address different from your personal account gives your business a form of professionalism. Sending out emails to prospects and leads with a Gmail […]
Let’s face it, working at a 9 to 5 job can be tiring at times. You could even own a thriving SME in Africa and desire to venture into online businesses. However, before you venture into any business, you need to carefully weigh your options and settle for the most suitable one. Here are some […]
Every day, many businesses spring up, some genuinely trying to solve an existing problem, and while others ride on the waves of already proffered solutions. Regardless of the idea or motive an entrepreneur decides to build a business on, he/she needs a legal backing for the business to survive and its life to be prolonged […]
Launching a business in a saturated industry could be a daunting challenge for startups who have genuinely identified a need and are interested in creating products/services to meet such needs. Determining how to succeed when confronted with thousands of competitors in a market is also a major challenge for small business owners. A crowded industry […]
Reports show that Africa is currently the most profitable continent in the world. How possible is this? Well, out of the 10 fastest growing economies in the world, 6 are in Africa. This means that there are several industries to invest in. While some folks think it is risky to invest in Africa, there’s a saying […]
It’s 2020, and the largest country in Africa is filled with lucrative business opportunities. Nigeria is blessed with both physical and human resources. It is no wonder investors outside the shores of Africa are pitching their tents in search of economic profit. Below are 20 lucrative businesses to get you started on the right path. […]
Have you ever wondered how successful entrepreneurs manage many activities at the same time and still emerge productively? How exactly do these business owners do so much so well? One of the greatest parts of owning your business is that you have lots of freedom. You choose when to work, when to spend time with […]
Daniel A. Ogiku Instagram marketing includes any promotional strategies and tactics a brand or business uses on Instagram to reach its target market. Acquired by Facebook in August 2012, Instagram is currently one of the most popular social networks in the world, dominating the photo-video sharing space with over 60 million photos posted daily. The […]
