Growing a small business in Nigeria can be a heinous task some times. It is a process, and missing a step can mar the future of such business. Scaling a small business requires a lot of work and dedication on the part of the business owner. To avoid failure over some time as a small […]
Rois Ola The life of an entrepreneur involves speaking to customers, employees, suppliers and most importantly speaking to sell their products and services. While having a fantastic product is very important, the ability to convince potential buyers and investors about the product is perhaps much more important. The mastering of effective communication, especially to a […]
Daniel A. Ogiku Instagram marketing includes any promotional strategies and tactics a brand or business uses on Instagram to reach its target market. Acquired by Facebook in August 2012, Instagram is currently one of the most popular social networks in the world, dominating the photo-video sharing space with over 60 million photos posted daily. The […]
Favour Onyeoziri While businesses can afford to be selective with the social media platforms they are on, they have no such luxury when it comes to owning a website. It is a necessity. I usually refer to a website as a virtual office, one which is probably more important than your physical office, as people […]
Temitope Adeyemo In 1965, Co-founder of Intel, Gordon Moore, predicted that the number of transistors on a microchip will double every two years, increasing the capacity and speed of computers. Yet the cost of computers will continue to decrease. This postulation became what is remarkably known as Moore’s Law. It appears that this law is […]
Favour Onyeoziri By now we all know that Social Media is no longer just a place where people go to pass time. It has grown to become a powerful tool also for the growth of businesses. While joining the social media bandwagon may be good for your business, there are important dos and don’ts that […]
Temitope Adeyemo Cash is the blood of any enterprise. An enterprise that outflows cash more than it inflows will soon die. A bloated account receivable is entirely useless to a business if it cannot convert such to cash to run its day to day operations. Let me tell you a story of a good man, […]
You may pass by the Chief Executive Officer of RentSmallSmall, Tunde Balogun, and not recognise him. But his creative mien and astute candour will undoubtedly make you steal a second glance. The journey of his vision was long cemented before he obtained a degree in International Business Management and master’s in Business Administration at Stamford […]