A VTU business (also known as Virtual Top Up) is a business where you act as a vendor and top up people airtime without them having to buy a recharge card. It involves a vendor or the business owner digitally crediting the phone directly. We are all familiar with the method of recharging our phones […]
Government has a role to play in helping SMEs thrive. SMEs in Africa are the biggest contributors to the Continent’s economy. In Ghana alone, small businesses contribute a whopping 70% to Ghana’s GDP. According to this report, SMEs in South Africa account for 91% of businesses, 60% of employment and contribute 52% of total GDP. […]
WhatsApp is fast becoming a business tool for professionals and business owners. People share pdf files, photos, and various other documents. One of the best things about WhatsApp is the end-to-end encryption which means your information is safe and cannot be accessed by a 3rd party. WhatsApp which is now owned by Facebook, recently released […]
The value of a business is important information for business owners. It enables them to ascertain the worth of a smaller stake in the business so as to sell part of it to equity investors for capital. The accurate estimation of the value of a business is crucial for this strategic decision and a business […]
If you are the owner of an SME in Africa, then you must have heard about the SMEDAN certificate of registration. We shared some information about the SMEDAN mass registration for MSMEs in Nigeria. This process aims to get a comprehensive list of all the MSMEs within the country. SMEs that register with SMEDAN are […]
Reports show that Africa is currently the most profitable continent in the world. How possible is this? Well, out of the 10 fastest growing economies in the world, 6 are in Africa. This means that there are several industries to invest in. While some folks think it is risky to invest in Africa, there’s a saying […]
Funnel strategy is simply your customer’s journey from the beginning to the close of sales, and with the right strategy it could lead to the next business deal, or you could be operating in the leagues of big business. Many small businesses are building funnel strategies for accelerated growth that can help you to double […]
Launching a business in a saturated industry could be a daunting challenge for startups who have genuinely identified a need and are interested in creating products/services to meet such needs. Determining how to succeed when confronted with thousands of competitors in a market is also a major challenge for small business owners. But with the right […]
