Rois Ola The life of an entrepreneur involves speaking to customers, employees, suppliers and most importantly speaking to sell their products and services. While having a fantastic product is very important, the ability to convince potential buyers and investors about the product is perhaps much more important. The mastering of effective communication, especially to a […]
Rois Ola As a business person seeking success, revenue increase and improved productivity, you must make consistent effort to enhance your business, maintain business visibility and achieve sustainability. Simple things like monitoring your cash flow, using social media to market your products and asking for help and coaching in weak areas are some of the […]
Daniel A. Ogiku Instagram marketing includes any promotional strategies and tactics a brand or business uses on Instagram to reach its target market. Acquired by Facebook in August 2012, Instagram is currently one of the most popular social networks in the world, dominating the photo-video sharing space with over 60 million photos posted daily. The […]
Daniel A. Ogiku Social Media has become an essential part of our daily lives. As a result, more and more SMEs are gradually becoming aware of the importance of social media networks as a platform to reach their target audience. Social media marketing is the process of using social media platforms to engage, connect with […]
Favour Onyeoziri While businesses can afford to be selective with the social media platforms they are on, they have no such luxury when it comes to owning a website. It is a necessity. I usually refer to a website as a virtual office, one which is probably more important than your physical office, as people […]
Temitope Adeyemo In 1965, Co-founder of Intel, Gordon Moore, predicted that the number of transistors on a microchip will double every two years, increasing the capacity and speed of computers. Yet the cost of computers will continue to decrease. This postulation became what is remarkably known as Moore’s Law. It appears that this law is […]
Godwin Amadi A company is a legal person in the eyes of the law. It must act through human agents elected by the shareholders, appointed by the directors, or hired by the officers. No shareholder, not even one who owns 99% of the shares, can act for the company or bind it by contract merely […]
Wole Ajao With millions of employees working for Small and Medium Nigerian enterprises, the need for funds to start and sustain businesses can never be downplayed. Wole Ajao explores some avenues for gaining access to this much-needed capital. Manuel was in a dilemma. In the same week, he had his wedding holding, he suddenly received […]
Kalu Aja Cash is the lifeblood of any business, especially a small business. A small business by definition is ‘small’ with limited capitalization and fewer options to raise cash to finance operations. It thus follows that cash management to record and control cash coming in an out of the business is of paramount importance. Everything […]
Temitope Adeyemo Cash is the blood of any enterprise. An enterprise that outflows cash more than it inflows will soon die. A bloated account receivable is entirely useless to a business if it cannot convert such to cash to run its day to day operations. Let me tell you a story of a good man, […]