August 13, 2021

Top 10 Low-cost Marketing Strategies For Startups

Are you in search of low-cost marketing strategies for startups? One thing a couple of startups share in common is a tight startup budget. However, your business can be an exception with the help of some effective, low-cost marketing strategies. This means that you get to market your products and services to prospective customers without […]

August 12, 2021

How to get a Loan for Unregistered Business in Nigeria

Do you have an unregistered business in Nigeria and you need a quick loan? Many small businesses sometimes require additional cash or capital in the form of business loans to expand or stay afloat. When all other options for obtaining capital for your firm have been exhausted, acquiring a business loan may be the best […]

August 11, 2021

5 Tips to Help SMEs Deal with Difficult Customers

Every establishment has its fair share of difficult customers. We all know the popular saying, “The customer is always right.” But as a business owner, you might agree that customers can sometimes be downright difficult.  The physical demeanor, facial expressions, and angry replies can leave you feeling frustrated. But it is important to understand that […]

August 10, 2021

BOI FGN Special Intervention Fund: 8 Things You Should Know Before You Apply

The BOI FGN Special Intervention Fund is an initiative of the Federal Government to provide MSMEs funding through subsidized loans. How is this loan subsidized? Well, it comes with an all-inclusive interest rate of 9% per annum. This initiative aims to help MSMEs further develop their businesses. By so doing, it will stimulate economic activity […]

August 9, 2021

How to Start a Successful Freelancing Business in Nigeria

Want to start a successful freelancing business in Nigeria? You should read this. Freelancing is a term loosely used to mean making extra income on the side while having a 9-to-5. It is seen as a business that gives you the flexibility you need with your time.  Either way, freelancing has come to be a […]

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August 6, 2021

How Audit Based Funding Can Increase the Impact of Government’s Interventions for SMEs

In the history of providing financial interventions for the Small and Medium Enterprises (SMEs) in Nigeria, a mix of funding in different areas, to support the textile, manufacturing, agriculture, pharmaceuticals, and housing sectors have received a boost to ensure the growth and sustainability of these industries to reduce the burden and effects of unemployment in […]

August 4, 2021

How to Sell Yourself as a Young Entrepreneur

How do you sell yourself as a young entrepreneur? Sometimes young entrepreneurs believe that a great idea is all it takes to build a successful business. They minimize their importance and solely focus on growing and expanding their business. While this is good, there is a better strategy.  Selling yourself is just as important as […]

August 3, 2021

7 Best Influencer Marketing Software in 2021

Influencer marketing software help to make the task of an influencer easier. One aspect of social media marketing that is crucial to the success of online campaigns of businesses is Influencer Marketing. Today, lots of brands take advantage of influencers’ expertise to make their sales campaigns simpler, shorter, and more straightforward. The more you get […]

August 2, 2021

7 Untapped Business Opportunities in Nigeria

Nigeria is filled with so many untapped business opportunities, finding them is the issue. Let’s face it, starting and running a business in Nigeria is not a walk in the park. The first hurdle most potential business owners face is finding the perfect business to run. Many potential business owners often make the mistake of […]

July 30, 2021

5 B2B Marketing Trends in the Second Half of 2021

What are the B2B marketing trends in the second half of 2021? Business-to-business (B2B), often known as B2B, is a type of transaction that occurs between businesses. This could be between a manufacturer and a wholesaler or between a wholesaler and a retailer. Put differently, they are transactions that take place between businesses rather than […]

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