What is a “Skill Gap?” The concept of skill gap characterizes the divergence between what employers require of potential job prospects and what is being offered. Skill Gap Analysis is a method of determining which skills and knowledge gaps exist between the workforce system in Nigeria and its students of higher learning. On a general note, the disparity […]
Why should you invest in online invoicing software for your business? Continue reading this post to find out some important benefits. Every paper operation in a typical business model is full of administrative procedures and peculiarities. It’s also time-consuming. Time is money, especially in this day and age when everything is automated. For years, we […]
Looking for tech tools to help you grow your SME in Africa? This post will show you our top five. As a small business owner, you need to invest in the right technological tools that can help you grow and promote your SME. Having a business idea is not enough to promote your business, you […]
Are you looking for online business ideas to seize in 2022? Check out this list of ten ideas you can consider. Online business owners have the freedom of meeting clients all over the world. Thanks to technology and the internet of things, online entrepreneurs can close sales and make money from any part of the […]
What do you know about developing a WhatsApp marketing strategy? Have you been trying to design yours without success? Read this post to solve your problem. WhatsApp is fast becoming the most popular social media networking and messaging app. With over 1.3 billion users, WhatsApp is not only a means of communication for businesses and […]
How can small businesses in Africa achieve efficient business management? Continue reading this post to find out. Building a successful business requires more than coming up with a brilliant idea and working hard. Managing a business efficiently is directly linked to how successful your business would be. Efficient business management involves coordinating all aspects of […]
Have you been looking for ways to use video advertising to improve customer loyalty? This post will show you five effective ways to achieve this. The rate at which brands interact with their customers has significantly changed over the years. In today’s world, the preferred and reliable medium in marketing is video. The reason is […]
Digital marketing has become the gold standard in advertising, thanks to the rise of social media and the accessibility of smartphones. This type of marketing has become an important aspect of every company’s marketing strategy, big or small. The difficulty is that internet marketing is difficult to master. It takes effort and resources to reach […]
How can SMEs in Africa combine online and offline marketing? Continue reading this post to find out. The covid-19 effect and cell phone penetration are accelerating the development of online business concepts in Africa. Business supply chains were interrupted as a result of the prolonged lockdowns, which limited demand, supply, and revenue streams. It became […]
Wondering why SMEs in Africa need a functional website for intercontinental trade opportunities? This post explains the importance of a functional website for a small business. The vision of every business is to achieve set goals and meet the demands of clients. It is also to create solutions peculiar to life challenges. Irrespective of the […]
