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February 16, 2023

Is Loan Financing the Best for Startups?

Loan financing is one of the ways startups raise capital. The question is, is it the best option for startups? Continue reading to find out. In setting up a business, various forms of resources are necessary to make the idea a successful one. Businesses require money, time, and human capital for growth. Unlike an established business with […]

February 2, 2023

5 Ways to Grow your Small Business Using Social Media

Social media is one of the most potent tools in the hands of small businesses today. These platforms are among the most formidable allies to grow your small business. How is that even possible?  Well, do you know that there are over 2 billion social media users worldwide? This means that the customers you are […]

January 23, 2023

Four Customer Experience Trends to Watch Out for in 2023

Customer experience is becoming more complicated by the day and is gaining more attention today than ever. This is because customers are having bigger expectations these days from the brands that they patronize. For example, they expect brands to provide an exceptional but personalized experience across their different channels. Understanding the latest trends in customer […]

January 9, 2023

Seizing Opportunities: 5 Small Business Trends in 2023

What are the latest small business trends in 2023 you should watch out for? This post will shed some light on five of them to help you. It is no secret that businesses all over the world have had their fair share of challenges over the last few years. From ever-evolving work models to fast-changing […]

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December 30, 2022

How Forex Impacts Trade in Nigeria

How does forex impact trade in Nigeria? This post provides a clear explanation to help you understand the hidden intricacies.  Nigeria’s economy has been in a slump in recent months. We can trace this to inflation, interest rates, public debt, and current account deficits. Nigeria’s inflation rate increased to 21.09 percent in October 2022, up from 15.92 […]

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December 30, 2022

How SMEs Can Take Advantage of Social Media Advertising for Scalability

How can your business take advantage of social media advertising in 2023? Continue reading to find out. For every company out there, there is an in-depth goal to increase its market share in both the local and global market space. The profit margin of a company is largely dependent on the audience at its disposal. […]

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December 20, 2022

Economic Implications of the Introduction of the New Naira Notes in Nigeria

The Central Bank of Nigeria (CBN) Governor, Godwin Emefiele issued a statement concerning a policy to redesign the naira notes. These redesigned notes were introduced on the 15th of December 2022. He said this policy was a result of the inability of banks to control the circulation of the Naira note. He claimed that this issue portrayed […]

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December 13, 2022

How Businesses Can Prevent and Combat Cyber Threats

Cyber threats are becoming more rampant these days. How can businesses combat and prevent these threats? Continue reading to find out. Online business may have its benefits, but there is also a greater chance of hoaxes and cyber threats. The credibility of your business could be negatively affected by a successful cyber-attack. Therefore, safeguarding your business against […]

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November 29, 2022

Implications of the Startup Bill for Digital Businesses In Nigeria

Nigeria launching the Startup Bill is the latest buzz in the economy. It has brought excitement to many including startup founders, employees, and graduates. On October 19, 2022, President Muhammadu Buhari of Nigeria officially signed the Startup Bill into law. This act created the Startup Act 2022. The Nigeria Startup Bill (NSB) project is a […]

November 17, 2022

Steps Entrepreneurs can Take to Get Through Tough Times

Ever heard the phrase, “tough times never last?” While this phrase may be encouraging, sometimes, entrepreneurs just want to throw in the towel. Why? The challenges of business are hitting them at a very rapid pace, they are not sure they can hold on any longer. Do you give up when faced with these challenges? […]

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