Every business owner seeks to attain a positive cash flow, especially in their first year. Running a successful business requires passion, determination, and focus. As a business owner, you have to pay close attention to the important aspects of your business for it to grow. One of the areas all African SME owners should pay […]
Budgeting tools have made a “once-upon-a-time” difficult job less cumbersome. It is no secret that budgeting is one of the most important aspects of running an SME in Africa. This is because your budgets help you to control your spending to attain a positive cash flow. In this post, we will look at why small […]
Running a startup business is no easy feat. Popular business owners often tell their success and failure stories. They often share how they started several businesses before they finally found the goose that now lays the golden eggs. On the other hand, others started but abandoned their business along the line. This is largely because […]
Every business requires funding to start, sustain and scale it and you can raise such funds from online lending platforms. Most often, many business owners require some extra funds to expand their business. When other sources of funding are exhausted, taking a loan can become another source of interest. Business owners tend to think that […]
What is the best budgeting software? Before we discuss this, let’s explain what a budget is. A business budget is a plan that helps to keep companies on track with their financial goals. When business owners don’t use a budget, they’ll struggle when cash flow problems occur. Cash flow shortfalls will make it difficult for […]
When it comes to starting a business in Africa, finance is one key aspect. Without adequate startup capital, kickstarting your business would be next to an impossible task. This begs the question of how to raise startup capital for SMEs in Africa. The first option that comes to mind in this situation will most likely […]
You need the right business culture for your brand to thrive. Building a business is more than just the numbers. It is about building a brand. Most SMEs don’t put this into consideration at the early stage of developing their business. However, every SME needs the right business culture for increased productivity eventually. Your business […]
Do you really need to develop a strong PR? Your PR is what people hear when you say the name of your business. It is what they see when they see your logo or a flyer advertising your services. As a small business owner, it is not enough that you are doing well with your […]
There are misconceptions about aligning brand strategy for many organizations. Brand strategy is not your minimalistic logo, your colors, or your product. The brand strategies for your business are those things that people can feel and perceive. Brands today, in the small and medium industry, are over the place and many can’t differentiate themselves from […]
A lot of small and medium organizations face the problem of sales. SMEs need to generate revenue if they don’t want to be part of the many failed business statistics. To generate revenue, businesses have to build strategic marketing ideas that bring in sales. The challenge faced by most small and medium organizations is that […]
