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smes in nigeria

Creating Winning Strategies for Year-Long Success
Kemi Ogunkoya
by Kemi Ogunkoya
December 29, 2020

Creating Winning Strategies for Year-Long Success

Strategies are essential elements of successful enterprises. Top-performing businesses leverage long-term plans to sustain the organisation’s business, preserve growth, maintain effective performance, and ensure profitability. These business leaders know that the advantage of long-term strategic plans is in their ability to stay relevant in changing economies. This year has shown us that change is inevitable. […]

https://www.sme360.ng/2020/09/26/why-smes-need-branding/
Seun Odegbami
by Seun Odegbami
December 28, 2020

Brand Storytelling for SMEs

Branding is one of the buzzwords of today’s marketing world; we see it in pages, books and several columns. It begs the question of how to intertwine it with our businesses. People have always told stories for ages, and some of the longest-standing books such as the bible are also written in stories for the […]

How to Leverage the Gig Economy for Effectiveness
Lawretta Egba
by Lawretta Egba
December 24, 2020

How to Leverage the Gig Economy for Effectiveness

The gig economy is an emerging phenomenon in the modern business environment that is charting the course for work and the workplace of the future. While the term “Gig” is relatively new, the market for wage payment per job and freelance is not. Over the years, the advent of digitization and globalization has created a […]

Different Ways Social Media can Help Reduce Operating Costs
Lawretta Egba
by Lawretta Egba
December 23, 2020

Different Ways Social Media can Help Reduce Operating Costs

Do you know that social media can help you cut down on operating costs? Managing a business can be a daunting task and growing a successful one requires scaling through the myriad challenges in the complex business environment. Financial issues are one of such common business challenges. The availability of funds or otherwise often impacts […]

7 Tips On Writing Your AGSMEIS Business Plan
Samuel Moore
by Samuel Moore
December 22, 2020

7 Tips On Writing Your AGSMEIS Business Plan

You need an AGSMEIS Business Plan to get a loan from AGSMEIS. In a previous post, we listed this body as one of the provisions made by the government to support Nigerian SMEs. Writing a business plan can be quite challenging especially when you need to submit it to AGSMEIS. In this post, we will […]

10 Tips on Rebranding for The New Year
Linda Onyinyechukwu
by Linda Onyinyechukwu
December 21, 2020

10 Tips on Rebranding for The New Year

Branding is very important to SMEs in Nigeria and Africa. Your business branding can influence your business reputation, your target audience’s decisions, and even the internal path your business takes. All of this is true because your business branding defines who you are and depicts that message to not just your loyal customers, but to […]

Opportunities and Challenges in Starting a Pharmaceutical Business in Nigeria
Linda Onyinyechukwu
by Linda Onyinyechukwu
December 18, 2020

Opportunities and Challenges in Starting a Pharmaceutical Business in Nigeria

Ever thought about starting a pharmaceutical business? The Nigerian pharmaceutical industry is one of the fast-emerging industries in Africa with potentials for further tremendous growth. This is largely because healthcare spending in Nigeria is often a private affair, out-of-pocket spending accounted for 70% of total health expenditure in 2016, compared with just 7% in South […]

10 Ways To Appreciate Your Customers This Season
Alara Charis
by Alara Charis
December 17, 2020

10 Ways To Appreciate Your Customers This Season

According to The Rockefeller Corporation, 82% of customers will leave a small business if they think you don’t care about them. SMEs in Africa need to understand that customers want to feel appreciated in every way possible.  The more customers feel appreciated, the more they’re encouraged to stick around. Having them stick around will improve […]

10 Tips on Planning a Virtual End of The Year Party
Samuel Moore
by Samuel Moore
December 15, 2020

10 Tips on Planning a Virtual End of The Year Party

It is the end of the year and usually, this when we turn up for parties. 2020 has been different because of the new coronavirus restrictions. Now, every small business needs to learn how to organise a virtual end of the year party. Doing this will help to create interesting memories despite the events being […]

5 Government Agencies that Lend Money to SMEs in Nigeria
Samuel Moore
by Samuel Moore
December 14, 2020

5 Government Agencies that Lend Money to SMEs in Nigeria

DID you know that you can access capital from government agencies for your SME? SMEs are very important to the development of a country’s economy. This is because they are the largest employer of labour. According to the National Bureau of Statistics, SMEs account for 50 percent of industrial jobs, constitute about 90 percent of  […]

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