June 29, 2022

5 Reasons Why B2B Marketers Should Include TikTok in their Social Media Strategy

Is your business still contemplating whether or not to invest in Tiktok marketing? This post will show five reasons why you should. Continue reading. With over one billion monthly active users, 30% of TikTok users say they watch less video content on other platforms (YouTube, streaming, TV) after joining. Many still attribute Tiktok’s dizzying rise […]

June 27, 2022

7 Characteristics of a Compelling B2B Marketing Copy

What are the characteristics of a compelling B2B marketing copy? This post will show you seven characteristics that will help you craft better marketing copies. Content written to promote or sell a product or service, or to urge readers to take a specific action, is known as a B2B marketing copy. A B2B marketing copy […]

June 23, 2022

5 Reasons Why Your Business Needs a Social Media Strategy

Does your business need a social media strategy? This post will show you five important reasons why you do. Continue reading to find out. In today’s modern world, marketing in social media channels has taken a paradigm shift. A lot of entrepreneurs have resorted to using social media to boost and promote their businesses and […]

June 23, 2022

7 Steps to Create Remarkable Website Content

Have you been struggling to create remarkable website content? This post will provide you with seven steps to help you out. Content is the core of any business. It is one of the most important tools in helping you achieve your brand’s marketing goals. You must have a solid content strategy because it serves as […]

June 21, 2022

6 Reasons You Should Have a Strong LinkedIn Profile

Why should you have a strong LinkedIn profile? Read this post as it will provide you with six important reasons. These days, a complete and comprehensive digital picture of enterprises and firms is in high demand. Many businesses are seeing the value of having the company’s face represented on social media by workers at all […]

June 16, 2022

Seven Side Hustle to Consider in Nigeria

Looking for side hustle ideas to add to your streams of income? This post will provide you with some interesting ideas. Nigeria churns out several thousand graduates every year many of whom have no hope of getting a job. They are forced to go back to school to further their education or find a business […]

June 14, 2022

Five Benefits of Email Marketing SMEs in Nigeria

Would you like to know the benefits of email marketing to your SME in Nigeria? Continue reading this post. A marketer’s dream is to have a unique personalized value proposition for every single potential customer. While marketing is not quite there yet, email marketing does a pretty great job of approximating this dream. First, you […]

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June 8, 2022

How Building A Strong Network Can Sustain A Start-Up

Would you like to know how building a strong network can sustain your startup? Read this post to find out. The idea of networking contributes to the growth and relevance of a startup. We are often familiar with the saying “no man is an island”. Running your business in a solo mode might retain the […]

June 6, 2022

3 Ways SMEs can Exceed Customer Expectations

How can your SME exceed customer expectations? This post reveals three important ways to achieve this feat. Customers crave the friendly, informed service.  When your customers are happy, they will spread the word through social media and referrals. The current competitive business landscape is incredibly competitive and it is becoming even more critical to meet […]

June 2, 2022

6 CRM Analytics You Should Track in 2022

What CRM Analytics should you track in 2022? Continue reading this post if you want to find out. The modern business world is obsessed with gathering consumer data. Still, as valuable as data is, simply collecting it will not help you grow your business. Today, 87 percent of businesses track surface-level metrics. Only 40% dig […]

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