Loan financing is one of the ways startups raise capital. The question is, is it the best option for startups? Continue reading to find out. In setting up a business, various forms of resources are necessary to make the idea a successful one. Businesses require money, time, and human capital for growth. Unlike an established business with […]
Social media is one of the most potent tools in the hands of small businesses today. These platforms are among the most formidable allies to grow your small business. How is that even possible? Well, do you know that there are over 2 billion social media users worldwide? This means that the customers you are […]
What are the latest small business trends in 2023 you should watch out for? This post will shed some light on five of them to help you. It is no secret that businesses all over the world have had their fair share of challenges over the last few years. From ever-evolving work models to fast-changing […]
How can your business take advantage of social media advertising in 2023? Continue reading to find out. For every company out there, there is an in-depth goal to increase its market share in both the local and global market space. The profit margin of a company is largely dependent on the audience at its disposal. […]
Cyber threats are becoming more rampant these days. How can businesses combat and prevent these threats? Continue reading to find out. Online business may have its benefits, but there is also a greater chance of hoaxes and cyber threats. The credibility of your business could be negatively affected by a successful cyber-attack. Therefore, safeguarding your business against […]
Ever heard the phrase, “tough times never last?” While this phrase may be encouraging, sometimes, entrepreneurs just want to throw in the towel. Why? The challenges of business are hitting them at a very rapid pace, they are not sure they can hold on any longer. Do you give up when faced with these challenges? […]
African entrepreneurs have a lot to contend with considering the poor economy and numerous challenges on the continent. Because of these, being an entrepreneur in this part of the world isn’t exactly a stroll in the park. Some of the major challenges of running a business in this part of the world include a lack […]
What is Business Process Outsourcing? Since 1989, businesses have used the outsourcing of labor to reduce costs that would otherwise be incurred. Regardless of the efficiency of the business outsourcing is transferring responsibilities that should have been handled by the in-house workforce to a specialized third party. Doing this allows for more focus on the […]
What is web analytics, and what benefits can small businesses enjoy from it? If you have these questions on your mind, this post was written for you. Continue reading. The internet has made running businesses and publicizing products and services more exciting. Small businesses can now sell to customers on other continents through their websites […]
Every small business owner in Africa needs access to digital marketing tips to thrive in the digital space. Our world is fast becoming a global village, thanks to the internet. Businesses are now learning to take advantage of this opportunity to promote their brands, attract leads, and convert them into consistent customers. As an African […]